MassMutual, Financial Group

Providing 3000 interior and exterior signs for 200 locations across the US.

A consistent brand image across the country

MassMutual Financial Group has been committed to helping people plan their financial future for over 150 years. They embarked on a large rebrand initiative to ensure brand consistency throughout their network of offices. By partnering with Pattison Sign Group, they engaged a team committed to their history, mission and company goals.

With 200 locations, 3000 signs, and a tight deadline, our experienced client services team led the initiative by simultaneously executing site surveys, permits, brand books, engineering, manufacturing, and installation.

By collaborating and communicating with critical stakeholders at MassMutual the project exceeded quality and delivery expectations.